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Trends Archive


03.14.2007

Marketers Get Into The Game
Online gaming has already attracted millions of gamers. Because of the addictive nature of these games advertising dollars have been flowing into this medium - and now many marketers are entering the gaming world.

03.12.2007

News Media Embraces Social Networks

Traditional publishers are undertaking a major re-designs in their online strategy by integrating a number of social networking features to engage with their readers.

03.08.2007

A Small World Resides In Your Pockets
Location-based services on cellphones offer users easy-to-use maps, local listings and search and navigation capabilities.

03.01.2007

Building Brands With the Masses Via Wikis
The wiki phenomenon has sparked interest among marketers who are trying to engage customers and encourage them to co-create in their branding efforts.

02.22.2007

Podvertising: Set To Take Off?
eMarketer reports that advertising on podcasts will escalate over the next five years, from $80 million in 2006 to $400 million by 2011.

02.15.2007

eRetailers Seek To Improve Shopping Experiences With AJAX
The use of Ajax on retail sites allows for easier and faster shopping experience. Moreover, it reduces shopping cart abandonment rates and increases sales.

02.09.2007

Your Cellphone Could Soon Be Your Wallet
Mobile wallet doesn't only allow you to make payments via mobile phones, but it includes items that one may find in a leather wallet.

02.06.2007

User Tagging Gives New Meanings To Web Content
Tagging has made it easier to store, search or retrieve relevant information.

01.31.2007

Buzz: Keeping Track Of What’s Being Said Online
The Web today has become the biggest platform for consumer feedback.

01.24.2007

Consumer Brands Build Their Own Social Networks
Major marketers are now moving a step further in creating their own online communities.

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ACCOLADES ARCHIVE
03.19.2008 10:32 am

Ask 500 People

With the recent introduction of a new Google Maps mashup, Ask 500 People, users are able to more easily grasp public opinion as a whole - not just based on the latest comments or posts. Site visitors have a number of options: They can participate in active polls - on topics ranging from wind chimes to Britney Spears.

09.07.2007 1:50 am

Collaboration Kings

Project collaboration software has been along for awhile, but it has long since moved beyond internal team brainstorming, group emails and conference calls – we are now presented with technologies that support borderless, real-time collaboration –indifferent to location or time zone.

08.02.2007 3:25 am

Get the Signal

SignalMap is a great example of mashup that takes existing technologies and combines it with user generated content to provide an engaging and beneficial user experience.

05.28.2007 2:41 pm

Digital Mail Going Postal

EasyPost users can now send real letters, typed on paper to anyone in Canada for free (at least for now).

05.04.2007 1:23 pm

Spinlets

As the number of bloggers, social network users, and personal site owner's continues to increase, there is strong demand for ways that enable people to add interesting and interactive content on their sites.

03.27.2007 8:31 am

V-mail

Video messaging may not be the newest kid on the block - but it's fun to send and receive one from time to time.

03.16.2007 9:51 am

'We'-Casting

Engaging, interactive user experiences are driving and shaping how media is consumed.

02.25.2007 9:54 am

Interactive Review:

'Real' user reviews that offer a practicality that once was not there - multimedia adds another dimension to user reviews.

02.19.2007 9:50 am

Chat Room Evolution

A new site called yaplet enables Websites to become chat rooms with the click of a button.

02.14.2007 9:16 am

An Online Learning Forum

AnswerU is making a move in the right direction by identifying an audience, creating a user friendly site, and engineering a way to deliver user appropriate content.